Well, the Summer has certainly come and gone. Happy Fall to you and yours! I hope you were able to enjoy some wonderful time with your friends & family over the Summer, and that your massage business continued to grow as well. I know it’s hard work and can be overwhelming at times, but keep [...]
Continue reading...25. March 2011
I know many people may think I’m crazy, but giving my services away for free has actually been one of my most successful marketing campaigns since I originally started by massage practice. Many would say I’m cheapening my brand and that the people looking for a free massage are only looking for just that…a free [...]
Continue reading...13. December 2010
Where does the time go? It’s amazing really. We set out each year with a list of things to accomplish. Before we know it, it’s December again and a new year is upon us. I’ll admit, one of my biggest obstacles is learning how to stop controlling everything and just let life do it’s thing. [...]
Continue reading...24. September 2010
If you aren’t taking the time to create relationships in your massage business, you are most likely hindering the growth of your business. More than just being a massage therapist, we are in the business of creating relationships with people in our community. It’s important that you grasp this concept if you are going to [...]
Continue reading...7. September 2010
I know the concept of massage marketing can seem overwhelming and daunting. You aren’t sure exactly how to do it or who to market to. I was there too when I first began. What can often happen is that you get so overwhelmed and confused that you end up doing nothing to market your business [...]
Continue reading...14. June 2010
A question that comes up often in my business is “exactly how do I go about target marketing for my massage therapy business?” I understand where the confusion comes from and why many of you aren’t completely sure how to do this. When I was just starting my business, target marketing was foreign to me [...]
Continue reading...16. April 2010
One of the common questions I get asked on a regular basis is “how do I get started in Massage Insurance Billing?” or “how do I bill insurance companies and get them to reimburse me?”. While I do not consider myself an expert in the field of massage insurance billing, I do bill insurance companies [...]
Continue reading...1. March 2010
Today I’m going to bring you in behind closed doors and show you exactly what propelled me to success in only 6 months. After I went through my “dry spell” for about a year, these are the marketing techniques that I implemented that set me apart from my peers and attracted clients into my practice. [...]
Continue reading...26. February 2010
One of the reasons I love being a massage therapist is that we are required to take continuing education classes to remain licensed. While some think of this as a nuisance, I actually like the challenge of stepping outside of my boundaries and learning things I might not otherwise learn. I also love taking classes, [...]
Continue reading...22. February 2010
One of the questions I get asked most often by massage therapists is “How do I start a massage therapy business?“. I can empathize with this question as it’s one of the questions I had when deciding to go into self employment. The school I went to educated us with some basic information such as, [...]
Continue reading...11. February 2010
The hardest part of starting a massage therapy business is no doubt, getting massage clients. I struggled with it, many of my peers have struggled with it & I’m sure you have, or are struggling with it. What I am about to share with you will no doubt bring in dozens, possibly hundreds of new [...]
Continue reading...15. December 2009
Choosing a massage therapy business name can feel really overwhelming and at times impossible. When I was starting out, it made sense for me to brand my own name and create a business around that. I have been told throughout my entire life by many people that my name is catchy. Because it’s short, simple [...]
Continue reading...22. November 2009
While it can seem overwhelming when starting your massage business, there is a way to make things less stressful. Creating your own massage business plan is the most important thing when starting your business. Without one, you will feel like you are walking into a board room with a blindfold on and no speech written. [...]
Continue reading...
24. September 2011
0 Comments